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With the recent incidents with Plaxico Burress, Michael Vick, and Pacman Jones the NFL has become increasing aware of the need to teach their players about personal branding. ESPN recently recorded a session that included the Academy of Protocol & Intelligence and myself (Hajj E. Flemings- Author of ‘The Brand YU Life’) working with the Detroit Lions rookies on Etiquette/Personal Branding.
We spent 5-hours with the team after practice providing information to help them manage their personal brand. Most of us realize that it is the small things in life that impact the big. Also had the opportunity to meet Jemele Hill an ESPN columnist that I follow which was great. To see the video footage clip or read the article written by Jemele Hill Lions rookies go to charm school.